How are you endorsing your point of difference?
We have explored the point of difference in a previous blog in the context of embedding it into the business recruitment process. Your point of difference is integrated into the entire business from recruitment, procedures, team culture and how you portray it to your customers. Think of this as part two of a five-part series, and this one is how to embed your point of difference into your systems and procedures so that you and your team reinforce it in everything the business